Yes, you read that right. Every single one of those ads you’ve seen on live television, in newspapers, or on billboards? They’re all a...

Most local businesses rely on the simple, mainstream model: people come to you when they have a problem. Whether you’re a roofer fixing...

Selling is infinitely easier when you know exactly what people want. Think about it—the moment you truly understand what motivates your...

Most marketing agencies will charge you over $5,000 to set this up. But what if I told you there’s a way to implement it yourself, right...

Getting attention is tough—and it’s 80% of the battle  when it comes to selling. (If you’re wondering how to hook your audience easily,...

In part 1  we talked about how a great headline is like the first handshake in a business deal. It sets the tone, builds trust, and...

Imagine this: You’re running an ad campaign for your business, sending people to a page that promises something amazing, only to have...

“Biggest Sale Ever!” … “Lowest Prices Around!”  Sound familiar? If you’re like most business owners, you’ve seen these generic, low-ball...

Ever whisper to someone when they’re blasting their headphones? No? Of course not. Why? Because it’s a ridiculous way to get attention....

In part 1 , we talked about why a Call to Action (CTA) is one of the most powerful tools in your marketing toolkit. Now let’s dive into...

Say you’re throwing a huge party this weekend. Games ? Check. Drinks? Check. Best party hat? Oh yeah. And then… crickets. No one shows...

If you’re looking to turn your business idea into a success…then this series of articles is for you. The last thing you want to do is...

Money IN. You want it, your competitors want it, every local business wants it. Problem is, very few know how to keep getting MORE. Most...

Ever make this face after reading something? Imagine that was your ideal prospect, do you think they’d buy from you? Now, why would they...

In the last article we talked about how to make sure your prospects don’t die before they even get to the spicy part of your content. If...

When you hear Shakespeare , what comes to mind? Romeo and Juliet? Hamlet? Julius Caesar? Even if you haven't read these, they’re...

Running Meta ads but not seeing the conversions you want? You’re not alone. Many local businesses struggle to get customers to make that...

Imagine you own a store on a busy street. The storefront design looks great—you’ve got amazing products on display, perfectly arranged....

“I’ll think about it; thank you.” How annoying is it when you hear this from potential customers? You answered their questions, addressed...

Before you read on, please do yourself a favor and read this article on why Your Marketing Won't Stand A Chance If You Break THIS Rule ....